Never before has one counted for so much.
Now, with every ColdPruf item you buy, 1% of your purchase helps fund a select group of non-profits from a network of more than 3,000 approved environmental organizations worldwide.More about 1%
As we look forward to another century, we reflect on the 100 years that brought us to where we are today. Allow us to share our journey as we help you get ready for the adventures that lie ahead of you.
Are you ready?
To trek into the tundra? To bound into a pile of leaves? When you need to stay warm, it’s important to be prepared.
And no matter where, no matter what, ColdPruf gets you ready for whatever the day may bring.Find out more
Because it's up to us to keep the outdoors great.
ColdPruf® is adding another tier of continued dedication to more eco-friendly products with the introduction of Repreve® recycled fibers in ECO style base layers.Find out more
We imagine a world where everyone stays warm, regardless of the conditions. Far fetched? Not really. It all starts with your base layer of clothing. We’ve devoted more than a century to developing products that keep you comfortable from chair lift to campfire.
Discover the history behind our company and where we’re headed next.
What’s so important about our base layer? Glad you asked. Base layer is the protective layer you wear closest to your skin. It creates the insulating effect that’s needed to keep you comfortable in the cold.
Learn more about this innovative technology that locks in warmth.
All activities are not created equal. And how you prepare is determined by what you’re about to do. So to ease the process of choosing the ColdPruf product that matches you, we created ThermaChoice®.
Find out how this simple visual system helps you choose products based on the intensity of your activity and the weather outside.
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